Secrets of a Successful UNRWA Public Relations strategy

https://israelbehindthenews.com/unrwa-mandate-renewal-this-week-donors-can-request-reasonable-conditions/19278/

How do you reverse the press image of an agency ridden by terror and corruption?

1. Hire a New York PR firm

https://unrwa-usa.squarespace.com/unrwa-usa-press-releases/2018/9/20/uz0d369i8winy2rmfzzaipzys5dj4c

2. Hire a team of oped writers to place guest editorials in the mainstream press

https://www.al-monitor.com/pulse/originals/2019/12/middle-east-lobbyists-pay-op-ed-writers-sell-message.html

 

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